Sunday, November 13, 2011

DOVE EVOLUTION


After watching this Dove evolution campaign  it left me with one and only one message that everyone is beautiful in their on way. 
"No wonder our perception of video is distorted," giving an understanding that we human beings have augment this misconception of ourselves due to manipulative  ads like these one by the media.   I enjoyed watching such transformation from what the media would call "nothing to  perfection", the skin toning and blending  of the make up with  the light. Leaving us with a long lasting deceiving image of how "ideal woman" should look like . 

In other aspects, Dove's way of campaigning  I believe is deceiving as well due to the fact that it shows reality, and since "reality hurts" why not use doves products to cover up imperfection. 

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